Who We Are
The W.K. Kellogg Foundation was established in 1930 by breakfast cereal innovator and entrepreneur W.K. Kellogg, who defined its purpose as “…administering funds for the promotion of the welfare, comfort, health, education, feeding, clothing, sheltering and safeguarding of children and youth, directly or indirectly, without regard to sex, race, creed or nationality.…” To guide current and future trustees and staff, he said, “Use the money as you please so long as it promotes the health, happiness and well-being of children.”
The foundation receives its income primarily from the W.K. Kellogg Foundation Trust, a charitable trust set up by Mr. Kellogg in 1930 with his earnings from his cereal company. Today, in addition to its diversified portfolio, the WKKF Trust owns substantial equity in the two companies, Kellanova and WK Kellogg Co which are spin-offs from the original Kellogg Company. Kellanova, WK Kellogg Co and the W.K. Kellogg Foundation are separate, independent organizations. The foundation is governed by its own independent board of trustees and is not managed or directed by either company.
Over the years, the Kellogg Foundation’s programming has continued to evolve, striving to remain innovative and responsive to the ever-changing needs of society. Today, the organization ranks among the world’s largest private foundations, awarding grants in the United States, Mexico and Haiti.
2022 Annual Snapshot
Making systems work for every child, every family, every community. Learn how the W.K. Kellogg Foundation is supporting a more equitable future.
Annual Snapshot 2021 Urgent, Bold, Action for Children, Families and Communities
This is our moment to get it right. How can we come together as communities around the world, with love and with action, to make sure that every child thrives? Join the W.K. Kellogg Foundation to create an equitable future.
For 90 Years…for Children, 2020 W.K. Kellogg Foundation Annual Report
In the nine decades since Will Keith Kellogg established the W.K. Kellogg Foundation, our dedication to his vision for children has only deepened. In a 90th year of challenges and crises, Mr. Kellogg’s bold action so that “children can face the future with confidence” is more compelling and vital than ever.
2019 W.K. Kellogg Foundation Annual Report
This year’s report showcases recent grantee work that illustrates how racial equity, community engagement and developing leadership – our DNA – create transformational change for children, their families and communities.
2018 W. K. Kellogg Foundation Annual Report
Explore seven grantee stories, letters from our leaders and a look at our Year in Review – each reaffirming WKKF priorities of thriving children, working families and equitable communities, while highlighting the many levels of dynamic interconnections, essential to lasting change.
2017 W.K. Kellogg Foundation Annual Report
Communities in Action take center stage in our 2017 annual report. Read how grantees are championing change for children.
2016 W.K. Kellogg Foundation Annual Report
The realities of the past year challenge all of philanthropy, including the Kellogg Foundation, to work differently. This report explores the foundation’s deep commitment and work to advance racial healing and racial equity – work that has become core to our organizational DNA.
2015 W.K. Kellogg Foundation Annual Report
This report explores the foundation’s deep commitment and work to advance racial healing and racial equity – work that has become core to our organizational DNA.
2014 W.K. Kellogg Foundation Annual Report
This report illuminates WKKF’s leadership development work as one of the foundation’s most effective tools for creating lasting, community-centered social change for children and families.
2013 W.K. Kellogg Foundation Annual Report
This report explores “who knows what about early childhood?” – offering on-the-ground perspectives on the issues most important to WKKF’s mission and grantees. New grant commitments, financial reports and summaries for each programming area are also higlighted.
2012 W.K. Kellogg Foundation Annual Report
The W.K. Kellogg Foundation 2012 annual report explores “who knows what” about improving the lives of vulnerable children through a series of short and engaging essays.
2011 W.K. Kellogg Foundation Annual Report
Who Knows What: Understanding Vulnerable Children
2010 W.K. Kellogg Foundation Annual Report
Social Change In Action
2009 W.K. Kellogg Foundation Annual Report
Helping communities stand up for children.
2008 W.K. Kellogg Foundation Annual Report
Facing Up to the Future
2007 W.K. Kellogg Foundation Annual Report
Annual Reports Earlier than 2007
and other associated annual report documents can be found here.