Northeastern Brazil

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WKKF has invested in northeastern Brazil since the 1940s. In a country in which nearly half of the population and 70 percent of the deprived people are black – and in which the rate of homicide among black people is twice that of whites – promoting racial equity is a prerequisite if vulnerable children are to thrive. For that reason, in 2008, the Kellogg Foundation sparked a dialogue among a group of Afro-Brazilian civic activists and intellectuals to identify approaches to a sustainable long-term effort to advance racial equity in northeastern Brazil.

The Baobá Fund for Racial Equity is a major result of that dialogue. It is distinctive for representing a portion of the very few financial resources currently being devoted to racial equity in the region.

Established in 2011 as an autonomous and independent fund, the Baobá Fund seeks to raise additional funds from individuals, governments and businesses and to regrant those dollars to support projects that mobilize individuals toward supporting racial equity and racial healing projects in Brazil, and particularly those promoting the full inclusion of Afro-descendant communities. The fund also seeks to stimulate the growth of efficient, responsive and ethical social justice philanthropy in Brazil. The Kellogg Foundation is matching 1:1 or 1:2 all the funds raised by the Baobá Fund as a legacy strategy to sustain racial equity and social inclusion in that country.

At this time, the Kellogg Foundation does not accept unsolicited grant proposals for work in Brazil.

Putting Children First

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“Empleen el dinero del modo en que crean conveniente, siempre y cuando promueva la salud, la felicidad y el bienestar de los niños.” - Will Keith Kellogg

“Sèvi ak lajan an jan w vle depi se sante timoun, byennèt timoun ak kè kontan pou timoun w ap ankouraje.” - W.K. Kelòg